Today, the inbox is the primary point of contact between businesses and their customers. Emails are a great way to connect with your audience and drive action. Email marketing has been proven to increase conversion rates, drive traffic, and encourage purchasing behaviour. But getting started with an email marketing campaign can be tricky. There are many different tools out there that can assist you in your endeavours.

Constant Contact

Constant Contact is one of the most popular email marketing tools out there. It's easy to use and offers a variety of customizable features. If you are just getting started with email marketing, Constant Contact offers email templates that you can customize and send to your audience. If you already have a strong email marketing strategy in place, Constant Contact also offers advanced features, such as email tracking. Constant Contact also provides insights into your marketing campaign. It has a built-in tracking system that will allow you to monitor your open rates, click rates, and unsubscribe rates. With this information, you can make adjustments to your email marketing campaign to ensure that it's as effective as possible.

Hubspot

Hubspot's email marketing system is one of the most robust and feature-rich services on the market. Hubspot is great for marketers who want to send multiple types of emails at different stages of the customer journey. You can segment your list and send different types of emails to each segment. Hubspot's visual campaign builder makes it easy to build a campaign that is visually appealing and highly optimized for mobile. You can schedule your emails to be sent at the best time and even set them up to follow up with customers who have not yet opened their initial email. Hubspot's built-in analytics allow you to closely track your campaign's progress. Hubspot also integrates with many of the other tools on this list for a fully comprehensive email marketing solution.

Benchmark Email Marketing Software

Benchmark Email Marketing Software is the ideal solution for mid-sized businesses. It's packed with all the essential features that you need to conduct an effective email marketing campaign. Benchmark's intuitive interface allows you to create and send emails with ease. It also offers an impressive selection of templates and a drag-and-drop builder for creating your designs. Benchmark offers several integrations with popular tools such as Salesforce, MailChimp, Hubspot, and Squarespace. Additionally, its visual editor allows you to make adjustments to your campaign without having to code anything. With Benchmark, you can create personalized email campaigns, segmented email campaigns, triggered email campaigns, and much more.

SumoMe

SumoMe is an all-in-one marketing toolkit. It includes a variety of different marketing tools, including email marketing features. SumoMe offers many free email marketing tools that are perfect for businesses just getting started with email marketing. SumoMe has email templates that are attractive, professional, and easy to customize. The templates are easy to navigate and allow you to drag and drop content into the template to create a personalized campaign. SumoMe also offers an email builder that makes it simple to create your designs. You can also create sign-up forms that allow people to subscribe to your email list with a single click. The dashboard inside of SumoMe also offers valuable insights into your email marketing campaign. It allows you to monitor your open rates, click rates, unsubscribe rates, and more. With this information, you can make adjustments to your campaign to ensure that it is as effective as possible.

eMarketing

eMarketing's email marketing software is packed with helpful features that make it easy to create, manage, and optimize your email marketing campaigns. eMarketing offers a variety of email templates that make it simple to create a professional-looking email. eMarketing also features a WYSIWYG editor that allows you to customize your email to fit your needs. eMarketing also offers integrated email analytics that allows you to closely monitor your campaign. You can view metrics such as your open rates, click rates, and unsubscribe rates. eMarketing also offers ideas and suggestions to help you improve your campaign. With eMarketing, you can create triggered email campaigns and personalized email campaigns. eMarketing also features multi-level marketing campaigns. With these tools, you can segment your email list and send different types of emails to each segment.

MailChimp

MailChimp is one of the best email marketing tools for businesses of all sizes. It offers a variety of email templates that are easy to customize and send. With MailChimp, you can create triggered email campaigns and segmented email campaigns. MailChimp offers built-in email analytics that allows you to view key metrics such as your open rates, click rates, and unsubscribe rates. You can use this information to make adjustments to your campaign if needed. MailChimp also features reporting and an easy-to-use design builder that allows you to create an attractive campaign. You can also create sign-up forms and send newsletters with ease. MailChimp offers a free version that is perfect for businesses just getting started with email marketing.

Helpscout

Helpscout is an all-in-one email and live-chat solution. It's an excellent choice for businesses that want to maximize their customer service efforts. Helpscout lets you manage all of your customer service efforts in one place. You can send and receive emails, manage your chat sessions, and view your statistics in one convenient location. Helpscout's email marketing tools allow you to create triggered email campaigns and personalized email campaigns that segment your email list. With these tools, you can send emails at the best times to increase engagement. Helpscout's built-in analytics allow you to closely monitor your campaign's progress. Helpscout also integrates with many of the other tools on this list for a fully comprehensive email marketing solution.

AudienceNet

AudienceNet is an all-in-one marketing software that offers many helpful email marketing tools. AudienceNet's email marketing tools allow you to create triggered email campaigns and personalized email campaigns. AudienceNet also features a built-in visual editor that makes it simple to create a professional-looking email. The editor allows you to create a custom design and select from a variety of attractive templates. AudienceNet's built-in analytics allow you to closely monitor your campaign's progress. It also offers integrations with many of the other tools on this list for a fully comprehensive solution.

Drip

Drip's email marketing software is one of the most robust email marketing tools on the market. Drip offers a variety of email templates that make it simple to create a professional-looking email. Drip also features a WYSIWYG editor that allows you to customize your email to fit your needs. Drip's email marketing tools allow you to create triggered email campaigns and personalized email campaigns that segment your email list. With these tools, you can send emails at the best times to increase engagement. Drip's built-in analytics allow you to closely monitor your campaign's progress. Drip also offers integrations with many of the other tools on this list for a fully comprehensive email marketing solution.

Conclusion

Email marketing is a proven way to build your business and increase sales. It's also one of the easiest ways to do so, making it a great option for businesses of all sizes. Furthermore, it's affordable and easy to implement. You don't need any special skills to get started with email marketing. D This also means that it's easy to get wrong. If your emails aren't engaging or don't follow best practices, they'll quickly wind up in the spam folder. These tools will help you create effective email marketing campaigns. They'll also make it easier for you to track your progress so that you can make adjustments as needed.